Rising and excessive drug prices threaten patient access to the drugs they need and can undermine the care physicians see as necessary for patients. The Grassley-Durbin amendment (#3787) would take a great leap forward in providing consumers useful information on drug prices that could help them buy smart. And, the public display of prices could put a spotlight on those high prices and bring them down. 

We agree with the Campaign for Sustainable Rx Pricing’s letter that requiring disclosure of drug pricing in DTC advertising would “provide useful information for consumers as they engage in discussions with their providers about the best treatment options…”  The FAH urges the Senate to approve this amendment.